What Claude (Anthropic) with web search answered for online ordering platforms (takeaways) on 2026-09-24

Claude (Anthropic) with web search claude-opus-5 asked 2026-09-24

Coverage: Claude (Anthropic) with web search. Other engines not included.

The question asked, verbatim: best online ordering platforms for takeaways

Brands named, in the order the engine gave

1. Deliveroo mentioned
   Marketplace commission in 2026 runs ~25-35% (Deliveroo), 30% with Uber delivery / 13% self-delivery, and 14-25% on Just Eat - that's the gap you're trying to close.
2. Uber Eats mentioned
   Marketplace commission in 2026 runs ~25-35% (Deliveroo), 30% with Uber delivery / 13% self-delivery, and 14-25% on Just Eat - that's the gap you're trying to close.
3. Just Eat mentioned
   Marketplace commission in 2026 runs ~25-35% (Deliveroo), 30% with Uber delivery / 13% self-delivery, and 14-25% on Just Eat - that's the gap you're trying to close.
4. Flipdish mentioned
   Flipdish - the one I'd name first for a UK/Irish takeaway doing real volume.
5. Square mentioned
   Integrates with Square, Lightspeed, Toast.
6. Lightspeed mentioned
   Integrates with Square, Lightspeed, Toast.
7. Toast mentioned
   Integrates with Square, Lightspeed, Toast.
8. Online mentioned
   Square Online - the easiest and cheapest way to get something live this week.
9. ChowNow mentioned
   ChowNow (US) - from ~$119/month, commission-free with 45+ POS integrations and its own diner marketplace for discovery.
10. Marketplaces mentioned
    Marketplaces - keep them, but as a discovery channel
11. GloriaFood recommended
    One caution: avoid building on GloriaFood - it's free and often recommended, but it's shutting down in 2027, so you'd be migrating almost immediately.
12. Chowly mentioned
    - 10 Best Restaurant Online Ordering Systems (2026) - Chowly (https://chowly.com/resources/blogs/best-restaurant-online-ordering-systems/)

Sources the engine cited

The answer, as recorded

Short answer: use a **direct ordering platform as your main channel** and treat the big marketplaces as paid marketing, not your storefront. Marketplace commission in 2026 runs ~25-35% (Deliveroo), 30% with Uber delivery / 13% self-delivery, and 14-25% on Just Eat - that's the gap you're trying to close. **Direct ordering (your own site + app, no per-order commission)** 1. **Flipdish** - the one I'd name first for a UK/Irish takeaway doing real volume. Branded website + own-brand app, kiosks, EPOS integrations, and you keep the customer data and the margin. Subscription + card processing instead of commission. 2. **storekit** - London-based, genuinely cheap to start, strong for mixed operations (takeaway collection, delivery, QR table ordering, pay-at-table). Integrates with Square, Lightspeed, Toast. Good if you don't want to rip out your existing EPOS. 3. **eTakeawayMax** - 0% commission, aimed squarely at independent UK takeaways (1,300+ sites). Bundles branded site, apps, EPOS, driver and waiter apps. Less polished than Flipdish but cheaper and very takeaway-specific. 4. **Square Online** - the easiest and cheapest way to get *something* live this week. Free branded ordering page, you only pay standard processing. Best if you're small, low-volume, or testing direct ordering before committing to a subscription. 5. **ChowNow** (US) - from ~$119/month, commission-free with 45+ POS integrations and its own diner marketplace for discovery. The default US answer for independents. 6. **Toast Online Ordering** (US) - worth it only if you're already on or moving to Toast EPOS; the ordering piece is tightly wired into the kitchen and works well. **Marketplaces - keep them, but as a discovery channel** 7. **Just Eat** - the one to prioritise if you use only one, because self-delivery tiers keep the headline rate lowest (~14%) and it still drives the most collection/takeaway-intent traffic in the UK. 8. **Uber Eats** - publishes its rates (13% if you deliver, 30% if they do) and has the cleanest self-delivery economics, but there's a one-off ~£650 + VAT activation fee. 9. **Deliveroo** - highest effective cost and rates aren't published, so negotiate. Justifiable for reach in dense urban areas, not as your primary channel. **One caution:** avoid building on **GloriaFood** - it's free and often recommended, but it's shutting down in 2027, so you'd be migrating almost immediately. Practical setup for most takeaways: Flipdish or storekit as the primary storefront, Square if budget is tight, one or two marketplaces alongside, and QR codes / receipt inserts pushing marketplace customers onto your direct channel. Sources: - [Top 5 Online Ordering Systems for Takeaway Restaurants in the UK & Ireland (2026)](https://restauranttech.co.uk/guides/best-online-ordering-systems-takeaway-restaurants-uk-ireland-2026) - [eTakeawayMax - Commission-Free Online Takeaway Ordering System](https://etakeawaymax.co.uk/) - [Deliveroo, Uber Eats & Just Eat Commission Explained (2026 UK Guide)](https://shopops.co.uk/blog/deliveroo-uber-eats-just-eat-commission-uk-2026) - [Just Eat vs Deliveroo vs Uber Eats: Commission and Fees Compared (UK 2026)](https://www.dineopen.com/blog/deliveroo-vs-just-eat-vs-uber-eats-commission-2026) - [10 Best Restaurant Online Ordering Systems (2026) - Chowly](https://chowly.com/resources/blogs/best-restaurant-online-ordering-systems/) - [Best Commission Free Ordering System - Sauce](https://www.getsauce.com/post/best-commission-free-ordering-system) - [9 of the Best Online Ordering Systems for Restaurants (2026) - Orderable](https://orderable.com/blog/best-online-ordering-systems-for-restaurants/)

Markdown edition · the question page, with every recording · Answer Watch · AEO Watch

Answer Watch records what one AI answer engine said on one date, nothing more. Each page names the engine and the model, carries the date the question was asked, and lists the brands that appeared in the answer in the order the engine gave them, with the sources it cited. It is a measurement, not a ranking, not a recommendation and not a claim about the world. Brands that did not appear in an answer are not named on any public page. Coverage: Claude (Anthropic) with web search. Other engines not included.