{"question": "best press release distribution services for agencies", "category": "press-release-distribution-services", "category_name": "press release distribution services", "audience": "agencies", "audience_name": "agencies", "engine": "Claude (Anthropic) with web search", "model": "claude-opus-5", "asked_at": "2026-10-18T00:31:59Z", "permalink": "https://bikoosh.com/answers/s/press-release-distribution-services-agencies-2026-10-18", "question_page": "https://bikoosh.com/answers/q/press-release-distribution-services/agencies", "brands_named": [{"position": 1, "brand": "Business Wire", "label": "mentioned"}, {"position": 2, "brand": "PR Newswire", "label": "mentioned"}, {"position": 3, "brand": "Newswire", "label": "mentioned"}, {"position": 4, "brand": "Cision", "label": "mentioned"}, {"position": 5, "brand": "GlobeNewswire", "label": "mentioned"}, {"position": 6, "brand": "GlobeNewswire / Notified", "label": "mentioned"}, {"position": 7, "brand": "Notified", "label": "mentioned"}, {"position": 8, "brand": "EIN Presswire", "label": "mentioned"}, {"position": 9, "brand": "Access Newswire", "label": "mentioned"}, {"position": 10, "brand": "Muck Rack", "label": "recommended"}, {"position": 11, "brand": "Cision One", "label": "mentioned"}, {"position": 12, "brand": "Prowly", "label": "mentioned"}, {"position": 13, "brand": "Semrush", "label": "mentioned"}, {"position": 14, "brand": "Prezly", "label": "mentioned"}, {"position": 15, "brand": "EasyPRwire", "label": "mentioned"}, {"position": 16, "brand": "ReachWire", "label": "mentioned"}, {"position": 17, "brand": "RedPress", "label": "mentioned"}, {"position": 18, "brand": "Linking News", "label": "mentioned"}, {"position": 19, "brand": "BrandPublished", "label": "mentioned"}, {"position": 20, "brand": "Google", "label": "mentioned"}], "sources_cited": [{"url": "https://www.axiapr.com/blog/the-difference-between-pr-newswire-business-wire-and-globe-newswire", "domain": "axiapr.com", "source_type": "other"}, {"url": "https://www.eznewswire.com/resources/pr-newswire-vs-business-wire-features-pricing-the-modern-alternative", "domain": "eznewswire.com", "source_type": "other"}, {"url": "https://pressonify.ai/blog/press-release-distribution-pricing-comparison-2026", "domain": "pressonify.ai", "source_type": "other"}, {"url": "https://empathyfirstmedia.com/difference-between-pr-newswire-business-wire-globenewswire/", "domain": "empathyfirstmedia.com", "source_type": "other"}, {"url": "https://www.prezly.com/academy/prowly-vs-muck-rack", "domain": "prezly.com", "source_type": "vendor"}, {"url": "https://prezly.com/academy/muck-rack-vs-cision", "domain": "prezly.com", "source_type": "vendor"}, {"url": "https://authoritytech.io/blog/prowly-alternatives-2026", "domain": "authoritytech.io", "source_type": "other"}, {"url": "https://www.g2.com/compare/prowly-vs-mention-vs-prezly-vs-muck-rack", "domain": "g2.com", "source_type": "review"}, {"url": "https://www.digitaljournal.com/pr/news/get-published-on-google-news-with-ease-and-affordability-with-press-release-reseller-program", "domain": "digitaljournal.com", "source_type": "other"}], "answer_text": "## For agencies, split the question in two\n\nAgencies buy two different things, and most listicles conflate them: **the wire** (the distribution itself, billed per release, marked up to clients) and **the platform** you actually run the agency on (media database, pitching, multi-client reporting). You usually need one of each.\n\n### The wires - what you resell per release\n\n**1. Business Wire** - The default for anything that matters. Berkshire Hathaway-owned, no membership fee, and the strongest regulatory/disclosure infrastructure, which is why it's the one to use for M&A, earnings, and anything with legal exposure. ~$400 for a basic national release, ~$760 for a 400-word US national, rising past $2,750 for targeted circuits. If a client's release could ever be scrutinized, this is the one. ([axiapr.com](https://www.axiapr.com/blog/the-difference-between-pr-newswire-business-wire-and-globe-newswire), [eznewswire.com](https://www.eznewswire.com/resources/pr-newswire-vs-business-wire-features-pricing-the-modern-alternative))\n\n**2. PR Newswire (Cision)** - The widest reach and the deepest journalist-facing footprint. It's a membership org, so there's a ~$195/yr fee on top of ~$575-$805", "answer_truncated": true, "measurement": "One answer from one engine on one date. Not a ranking and not a claim about the world; brands the engine did not name are not recorded.", "limitation": "Coverage: Claude (Anthropic) with web search. Other engines not included.", "alerts": {"name": "Answer Watch Pro", "price_usd": 79, "period": "month", "gets": "daily change alerts for up to 5 brands in what one AI answer engine says, history, CSV export. Coverage: Claude (Anthropic) with web search. Other engines not included", "url": "https://bikoosh.com/answers"}}