{"question": "best email marketing software for small businesses", "category": "email-marketing-software", "category_name": "email marketing software", "audience": "small-businesses", "audience_name": "small businesses", "engine": "Claude (Anthropic) with web search", "model": "claude-opus-5", "asked_at": "2026-10-20T22:03:43Z", "permalink": "https://bikoosh.com/answers/s/email-marketing-software-small-businesses-2026-10-20", "question_page": "https://bikoosh.com/answers/q/email-marketing-software/small-businesses", "brands_named": [{"position": 1, "brand": "MailerLite", "label": "recommended"}, {"position": 2, "brand": "Brevo", "label": "recommended"}, {"position": 3, "brand": "Klaviyo", "label": "recommended"}, {"position": 4, "brand": "Shopify", "label": "recommended"}, {"position": 5, "brand": "WooCommerce", "label": "recommended"}, {"position": 6, "brand": "BigCommerce", "label": "recommended"}, {"position": 7, "brand": "ActiveCampaign", "label": "recommended"}, {"position": 8, "brand": "Constant Contact", "label": "recommended"}, {"position": 9, "brand": "Mailchimp", "label": "mentioned"}], "sources_cited": [{"url": "https://www.mailerlite.com/pricing", "domain": "mailerlite.com", "source_type": "vendor"}, {"url": "https://www.mailerlite.com/free-plan", "domain": "mailerlite.com", "source_type": "vendor"}, {"url": "https://www.brevo.com/blog/email-marketing-pricing/", "domain": "brevo.com", "source_type": "vendor"}, {"url": "https://mailchimp.com/help/about-mailchimp-pricing-plans/", "domain": "mailchimp.com", "source_type": "vendor"}], "answer_text": "Here's what I'd actually recommend, in order:\n\n**1. MailerLite - my default pick for most small businesses.** Cleanest editor of the bunch, automations included on every tier (not gated behind an upgrade), and it bundles landing pages, signup forms, and a basic website builder. Paid plans start around $12/mo; the free plan is 250 subscribers and 2,500 emails/month - fine for testing, too small to actually run on. ([mailerlite.com/pricing](https://www.mailerlite.com/pricing), [mailerlite.com/free-plan](https://www.mailerlite.com/free-plan))\n\n**2. Brevo - best if your list is big but you email it rarely.** It bills on emails sent rather than contacts stored, which is the opposite of nearly everyone else. A 4,000-person list you email monthly costs very little here and a lot elsewhere. Also includes SMS, WhatsApp, and a free CRM. Paid from ~$9/mo. Its free tier is 300 emails/day with a very high contact ceiling - worth noting those figures come from Brevo's own pages, so treat them as a starting point to verify at signup. ([brevo.com/blog/email-marketing-pricing](https://www.brevo.com/blog/email-marketing-pricing/))\n\n**3. Klaviyo - if you sell products online.** For Shopify, WooCommer", "answer_truncated": true, "measurement": "One answer from one engine on one date. Not a ranking and not a claim about the world; brands the engine did not name are not recorded.", "limitation": "Coverage: Claude (Anthropic) with web search. Other engines not included.", "alerts": {"name": "Answer Watch Pro", "price_usd": 79, "period": "month", "gets": "daily change alerts for up to 5 brands in what one AI answer engine says, history, CSV export. Coverage: Claude (Anthropic) with web search. Other engines not included", "url": "https://bikoosh.com/answers"}}